Folk Media and Social Development: A Study on Bhaona and Chhau Performing Arts

Abstract

With a major share of the world’s population residing in developing countries and about 70% of it residing in rural areas, mass media always had a wide scope to participate in and enhance social development and welfare programs. However high rate of illiteracy, poverty and limited access to mass media, etc. have posed a big challenge for mass media to permeate through lower strata of the society. Numerous studies reveal that these media do not have the necessary influence in terms of inspiring change and development.However, folk media has demonstrated its superiority in forging ties and fostering affinities in the communities as evident from studies done across the globe.

In this study we have aimed at studying the impact of two performing art styles- Bhaona and Chhau on social development. The ritualistic theatrical performances- Bhaona and Chhau, both having roots in Indian Mythology and folklore are integral part of the social construct of the Assamese and tribal communities of West Bengal and Odisha respectively. This study attempts to explore the cultural facets of the Bhaonaand Chhau through a variety of aesthetic fields. And further analyse how these folk media disciplines helped shape the societies in the past and how they may be preserved and applied to help a specific region grow in the future.