Antyodaya: The Intersection of Cinema and Marginalized Communities

Authors

  • Bandana Pandey Department of Mass Communication and Media Studies, Gautam Buddha University, Greater Noida, Uttar Pradesh, India.
  • Monika Gaur Maharishi University of Information and Technology, Noida, Uttar Pradesh, India.

DOI:

https://doi.org/10.58966/JCM2025411

Keywords:

Antyodaya, Indian Films, Marginalised community, Social development, Equality in right.

Abstract

Cinema has a vibrant role to play in every society. Cinema and society affect each other in many ways and are interdependent. It has been over a century since Hindi cinema ruled the people's minds. Being such a highly impactful medium, it constructs meaning and eventually leads to a culture people follow. India's cinema has always been more than just a form of amusement; it reflects the country's complex and varied social structures. Through the viewpoint of the concept "Antyodaya," a Sanskrit phrase that means the upliftment of the most oppressed, this study explores the relationship between Indian film and marginalized people and how over the years, Indian cinema has showcased the people from an underprivileged or of a section which is on the fence of the wall. Are such characters being there in mainstream popular cinema at all? And if yes, then how are they treated on screen?  In addition to challenging preconceived notions and highlighting the transformational power of inclusive storytelling, it investigates the historical, cultural, and social aspects of film depictions of oppressed people. Through an analysis of Indian films, this research sheds light on the role of cinema in shaping societal attitudes and promoting social equity. This paper also attempts to understand the representation of marginalised communities in Indian cinema.  

Author Biography

Bandana Pandey, Department of Mass Communication and Media Studies, Gautam Buddha University, Greater Noida, Uttar Pradesh, India.

  • (Dr.) Bandana Pandey

Dean, School of Humanities and Social Sciences

HoD, Department of Mass Communication and Media Studies

Gautam Buddha University

Opp, Yamuna Expy, Greater Noida, Uttar Pradesh 201312

Email: bandana@gbu.ac.in

  • Monika Gaur

Assistant Professor

Department of Media

School of Media and Animation

Maharishi University of Information and Technology

Sector 110, PO- Maharishi Nagar, Distt. Gautam Budh Nagar,

Noida (UP), Uttar Pradesh 201304, India

Email: gaurmonika107@gmail.com

Published

2025-03-22

How to Cite

Pandey, B., & Gaur, M. (2025). Antyodaya: The Intersection of Cinema and Marginalized Communities. Journal of Communication and Management, 4(01), 1–7. https://doi.org/10.58966/JCM2025411