Artificial Intelligence in Journalism: An Overview of its Applications and Uses

Authors

  • Nandini Department of Arts (Journalism and Mass Communication), School of Liberal Arts and Sciences, Mody University, Lakshmangarh, Sikar, Rajasthan, India
  • Prabhat Indora Department of Arts (Journalism and Mass Communication), School of Liberal Arts and Sciences, Mody University, Lakshmangarh, Sikar, Rajasthan, India
  • R K Singh Department of Arts (Journalism and Mass Communication), School of Liberal Arts and Sciences, Mody University, Lakshmangarh, Sikar, Rajasthan, India

DOI:

https://doi.org/10.58966/JCM2024337

Keywords:

Artificial Intelligence (AI), Journalism, Media, News, Humans, Society

Abstract

The given paper explores the Artificial Intelligence and the use of it in the Journalism and Media. A decade earlier, this technology of AI was introduced with an insight of developing the tech sector of the countries. The introduction of AI in different fields made their work easy. This paper explores the impact of AI on Journalism encompassing the opportunities and challenges faced during the use of these tools. A survey was conducted on a small scale, samples were selected randomly from different professional backgrounds, this survey provided a detailed summary of what people think about AI and how do they think it will impact Journalism. A large number of people think that if used correctly, AI can make a big change in this sector, it can help us to explore the field with a different mindset. But the technology that is used now-a-days affects the Journalism negatively. The biasness of the computer algorithms, the algorithms used incorrectly, the ability to deep fake the original content, are some of the problems that can inculcate while using the tools. The newsroom may find these tools effective but it can impact the human thinking. The content generated through AI cannot compete with the human ideas and their emotions.
Thus, this research paper finds that though AI is competent to deal with the fast-pacing environment, specifically the Journalism and Media sector which advances itself on daily basis, it lacks to deal with the human element in this sector. This technology can only make the humans incompetent to deal with their own fast-pacing work environment and life, it can make them lethargic to deal with a burden. Also, AI demands the judicious use as it can influence and manipulate the person easily. The biases of algorithms need to be identified thus one cannot fully depend on the tools of AI.

Author Biography

Nandini, Department of Arts (Journalism and Mass Communication), School of Liberal Arts and Sciences, Mody University, Lakshmangarh, Sikar, Rajasthan, India

Dept. of Arts (Journalism and Mass Communication),
School of Liberal Arts and Sciences
Mody University, Lakshmangarh, Sikar, Rajasthan, India

Published

2024-09-23

How to Cite

Nandini, Indora, P., & R K Singh. (2024). Artificial Intelligence in Journalism: An Overview of its Applications and Uses. Journal of Communication and Management, 3(03), 237–242. https://doi.org/10.58966/JCM2024337